Suntory Global Spirits announced the nationwide launch of -196 (pronounced “minus one-nine-six”), a vodka seltzer that brings bold, whole-fruit flavor and Japanese ingenuity to the ready-to-drink (RTD) category.

Campari America announced the U.S. market debut of Crodino, a non-alcohol beverage and ritual beloved in Italy since 1965, it says. 

On The Rocks Premium Cocktails has expanded its portfolio with the debut of its first-ever canned format: On The Rocks Sparkling Cans.

Captain Morgan is joining forces with the queen of chaos, M3GAN, for a summer collaboration. Inspired by “M3GAN 2.0,” Captain M3GAN is a glow-in-the-dark, limited-edition spiced rum bottle.

Misunderstood Whiskey Co. announced the release of Misunderstood Orange Blossom Bourbon, marking the brand’s first bourbon release since its inception in 2017. 

Just in time for summer sipping, Origami Sake unveiled Snow Monkey Sake Remix, a new range of ready-to-drink beverages crafted from sake.

Casa Maestri Distillery’s care and dedication to its agave fields is how the distiller developed its reputation as a premium-quality and competitive tequila brand.