Conte Camillo Cocktails
Mack Brands announced the expansion of Conte Camillo, its premium small-batch cocktail brand, in the United States, with the stateside launch of its complete five-cocktail portfolio.
Beverage
Brand licensing moves well beyond one-off products
The beverage market has seen more non-alcohol brands embark on licensing partnerships with food and candy brands.Meanwhile, brand licenses also are crossing lines with non-alcohol products venturing into alcohol.
PLAYA DIA Tequila Blanco
PLAYA DIA, a new premium tequila and lifestyle brand, unveiled its signature Tequila Blanco, crafted from 100% blue weber agave in Jalisco, Mexico, and bottled at 40% ABV.
Cantine Riunite adds 187-ml size Riunite Zero, Maschio Zero
Italian wine brand Cantine Riunite announced the launch of 187-ml bottles of Riunite Zero Red Semi-Sparkling and Maschio Zero White Sparkling.
Boba POPS Pop & Go
Unifying Spirits, creator of Boba POPS, introduced Pop & Go, its first ready-to-drink (RTD) cocktail line.
Europeans spending less on alcohol, data finds
Drink sales increased by 2.9% across Europe’s six biggest grocery markets last year, as shoppers continued to cut back on alcohol but paid more for a new generation of beverages competing for social occasions and catering to healthier lifestyl…
Twisted Tea Hard Iced Tea, Realtree collab on packaging makeover
Twisted Tea Hard Iced Tea and Realtree are teaming up for a limited-edition fall collaboration that gives Twisted Tea’s bright yellow cans a camo makeover.