Malibu announced the release of Malibu Pink, a bold new flavor innovation bursting with the fruity flavor of guava, pineapple, and coconut and a playful pink color, it says.

Owl’s Brew, the award-winning, ready-to-drink brand, announced the launch of Spiked Pop, a bold new take on hard soda. 

The Distilled Spirits Council of the United States (DISCUS) reported during its annual economic briefing that U.S. spirits maintained its market share lead in 2025.

Whispering Angel celebrates its 20th vintage with an anniversary label that features Sacha Lichine’s signature alongside the iconic Whispering Angel brand mark.

J. Lohr Vineyards & Wines announced the national debut of its new J. Lohr Estates Paperwhite Unoaked Chardonnay. 

Executive Beverage Co. officially debuted Boutique Wine Water, a product four years in the making, it says. 

Casa Maestri Distillery announced the launch of Agave Boom Margaritas, a ready-to-drink cocktail line that encapsulates the bold spirit of Mexico, it says.