Evan Williams Bourbon releases licensed America250 bottles
Evan Williams Kentucky Straight Bourbon Whiskey announced a new series of officially licensed America250 commemorative products in celebration of the United States’ 250th anniversary.
Beverage
Athletic Brewing releases Run Wild red, white and blue packaging
Athletic Brewing Co. is kicking off summer 2026 with the debut of a new national commercial and the release of limited-edition patriotic packaging.
Daily’s Cocktails Frozen Spiked Strawberry Lemonade, Spiked Iced Tea Lemonade
Daily’s Cocktails, a brand of Harvest Hill Beverage Co., introduced two refreshing additions to its lineup: Spiked Strawberry Lemonade and Spiked Iced Tea Lemonade.
CHANDON Spritz collection
CHANDON announced the launch of the CHANDON Spritz collection, a new trio of ready-to-serve sparkling cocktails, offering a range of flavors and intensity levels, it notes.
Good Boy Vodka grows with intention, authenticity
The spirits-based brand is built on vodka and offers flavor-forward, easy-drinking cocktails that align with what today’s consumers are looking for, says Good Boy’s founder and CEO.
Contraction continues to hit spirits, wine markets
The U.S. beverage alcohol industry remains in a continued contraction across core spirits and wine, according to first quarter SipSource data from Wine & Spirits Wholesalers of America (WSWA).
Maker’s Mark The Stewards Release
Maker’s Mark announced the 2026 release of its Wood Finishing Series: The Stewards Release, inspired by the distillery’s operations teams who guide the bourbon’s journey from first fermentation to final bottling.