In celebration of the centennial of Marilyn Monroe’s birth, Piper-Heidsieck Champagne unveiled a limited-edition cuvée honoring the historic bond between the French House and the Hollywood legend.
Mission Craft Cocktails announced the newest addition to its award-winning collection of bar-strength, ready-to-drink cocktails: the Tamarind Margarita.
Jägermeister unveiled Jägermeister Orange, a new expression crafted for a new era of socializing, it says.
Miller High Life, the Champagne of Beers, rolled out refreshed packaging and logo updates that keep the look classic and familiar while refining a few key elements to better connect with longtime fans and today’s beer drinkers.
Treasury Wine Estates (TWE) announced the launch of Convida, a wine brand rooted in Latino traditions and shared experiences that bring a vibrant energy to wine culture, it says.
With global football excitement building and fans preparing for watch parties and celebrations, BACARDÍ unveiled a limited-edition BACARDÍ Gold Rum collectible bottle.
High Noon unveiled High Noon Transfusion, its first-ever limited flavor drop, adding one of golf’s most iconic serves to the brand’s portfolio, it says.