Cuervo announced the launch of new Cuervo Canned Cocktails. Featuring four flavors, the cocktails are available in eight-can variety packs and single-flavor four-packs. 

Maker’s Mark unveiled a limited-edition bottle honoring America’s 250th anniversary. The release features the brand’s signature hand-dipped red wax, accented with a white wax dip and a blue rendition of its iconic seal. 

By pairing elevated designs with wines that continue to resonate with a broad audience, the marketing project manager says Tabor Hill is creating a unique bridge between accessibility and premium positioning.

PATRÓN Tequila announced the launch of PATRÓN 100, a 100 proof, small-batch expression handcrafted through 100% tahona stone production to deliver 100% of the full agave character, it says.

Bright State debuted a new line of low-alcohol wines made with vitamins, botanicals and herbs. 

Evan Williams Kentucky Straight Bourbon Whiskey announced a new series of officially licensed America250 commemorative products in celebration of the United States’ 250th anniversary.