New research from Chicago-based IRI, which recently merged with The NPD Group, reveals elevated at-home beverage alcohol consumption is here to stay. Despite high inflation concerns, retail price increases for beverage alcohol remain more moderate than other CPG categories. IRI’s 2022 Midyear Alcohol Update highlights that many consumers are opting to celebrate and socialize at home.
Woodford Reserve, a brand of Brown-Forman Corp., released its annual limited-edition high-proof expression: Woodford Reserve Batch Proof.
Stewart’s craft sodas announced the expansion of its Spiked Seltzers lineup with the launch of Stewart’s Spiked Soda. Reminiscent of the original Stewart’s Soda flavors, these spiked sodas remain true to the brands legacy, available in Key Lime, Black Cherry, Orange Cream and Root Beer expressions, the company says.
Rancho La Gloria, a brand of MPL Brands, announced the addition of Ranch Water to its lineup of agave-based ready-to-drink alcohol beverages. Formerly launched under the Texas Ranch Water Co. label, the agave-brewed seltzer has officially transitioned to the Rancho La Gloria portfolio, it says.
KLYR Rum, a silver rum disrupting the category and proud sponsor and preferred rum of the Philadelphia Phillies, has released a new American flag bottle. The new bottle design helps to highlight the brand’s presence in the United States and the fact that the rum is American made, the company says.
Cakebread Cellars announced the release of its 2019 Two Creeks Pinot Noir, 2018 Mullan Road Cabernet Sauvignon as well as one of the winery’s newest releases — 2019 Cabernet Franc.
Rémy Martin, Cognac Fine Champagne, and Grammy award-winning musical artist Usher have teamed up to launch the Usher x Rémy Martin 1738: A Taste of Passion global campaign, featuring a limited-edition bottle and NFT, whose design was inspired by A.I. integrated technology.