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Beers

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Blue Moon releases cans in time for Sober October

October 3, 2025 Beer

To combat the “why aren’t you drinking” question, Blue Moon is adding a cheeky twist to its packaging just in time for Sober October.

 Beers, Beverage
800px-Shiraz_Grapes

Charlie Sheen enters non-alcohol beer market

September 29, 2025 Beer

Charlie Sheen and brand innovation shop The Silent Group are shaking up the non-alcohol beer market with the launch of Wild AF.

 Beers, Beverage
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Sapporo, Ghost of Yōtei’s partner on new package

September 25, 2025 Beer

Japanese beer brand Sapporo and action-adventure game Ghost of Yōtei’s limited-time package is now available.  

 Beers, Beverage
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Michelob ULTRA No. 1 selling beer in US

September 23, 2025 Beer

In 2002, Michelob ULTRA entered the light beer category. Today, Michelob ULTRA has reached a new pinnacle, becoming America’s No. 1-selling beer, the company says citing retail and on-premise data.

 Beers, Beverage
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AB InBev, Netflix announce global brand partnership

September 23, 2025 Beer

AB InBev, Leuven, Belguim, and Netflix, Los Gatos, Calif., announced a global partnership bringing together iconic beer brands with the popular entertainment services. The partnership is unprecedented in the global reach and scale of activations across AB InBev’s portfolio of brands, according to the company.

 Beers, Beverage
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Molson Coors Beverage name new president, CEO

September 22, 2025 Beer

Molson Coors Beverage Co., Chicago, announced that its Board of Directors has unanimously appointed a successor to Gavin Hattersley as president and CEO. 

 Beers, Beverage
800px-Shiraz_Grapes

The beverage alcohol shuffle

September 19, 2025 Beer

Much has been written about the acceleration of declines in beer during 2025 along with spirit ready-to-drink (RTD) growth and wine softness; however, the outperformance of alternative adult beverages is giving rise to a differentiated market….

 Beers, Beverage

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