From best to better: Truly Hard Seltzer optimizes entire portfolio
The campaign features Truly’s newest fans: fruit flies. The fruit flies are a fun way to showcase how Truly’s are produced with real fruit juice, the company says.
Beverage
Rosa Regale Sparkling Rosé
Banfi announced a new addition to the Rosa Regale portfolio: Rosa Regale Sparkling Rosé Brachetto d’Acqui DOCG. This rosé is carefully produced at the Banfi Piemonte estate with the vineyard’s Brachetto grape, the company notes.
St. Francis Winery & Vineyards offers Instagram approved package
To meet consumers’ social media needs, St. Francis Winery & Vineyards is making guests picture-perfect with the newly launched Instagram Approved Package.
Loyal 9 Cocktails, Ziwe partner for national campaign
Loyal 9 Cocktails and Showtime Late-Night Talk Show Host and Comedian Ziwe announce the brand’s first-ever national campaign airing across digital and social media platforms.
Oaktoberfest
Firestone Walker announced the return of its Oaktoberfest Oak Aged Lager. Inspired by the classic German fest bier, this seasonal release taps into the festivities of Bavarian tradition with an Oktoberfest style beer, bottled fresh from the ba…
Mighty Swell releases Halloween Blood Orange Six-Pack
Mighty Swell’s limited-edition Halloween Blood Orange six-pack features a chilling nightscape reminiscent of a scary movie. Additionally, the Austin, Texas-based spiked seltzer company will release a 19.2-ounce single can of hit flavor Tiger’s Blood as well as a seasonal keg of Purple Magic.
Freshie Organic Tequila Seltzer adds variety pack
Freshie Organic Tequila Seltzer launched a variety pack featuring its original Freshie Lime flavor as well as two new flavors: Blood Orange Habanero and Grapefruit Guava. The eight-can variety pack contains four Lime, two Blood Orange Habanero…