Anheuser-Busch, St. Louis, announced a new $16 million investment in its Los Angeles brewery. The Los Angeles brewery has played a crucial role in the $2.6 billion capital investments the brewer has made in California, to date.
Piper-Heidsieck, Reims, France, announces the launch of its Twist the Script campaign, a tribute to the brand’s creativity and history, it says.
Albertsons Companies Inc., Boise, Idaho, announced the launch of Bee Lightly, the newest addition to the company’s Own Brands wine portfolio, distinguished by its unique flat bottle design crafted from 100% recycled PET (rPET).
Harpoon Brewery, the maker of New England’s Original IPA, and L.L.Bean, the iconic American outdoor retailer, announced the release of the Harpoon x L.L.Bean Harvest Lager.
Anheuser-Busch, St. Louis, announced the introduction of Michelob ULTRA Zero, a new alcohol-free brew. With only 29 calories, it is an alcohol-free beer that is brewed to remove alcohol with a 0% alcohol by volume.
Delamain Cognac announced the addition of an exclusive Grande Champagne cognac to its permanent range: L’Oiseau Rare.
PLMA and industry veteran and expert, Alison Crowe will present “Wine & Spirits: Uncorking Success in This Emerging Category” on Sept. 26 online.