Yuengling releases limited-edition packaging with Keep Texas Beautiful partnership renewal
Now through March 2024, Texans can purchase Yuengling Lager in special promotional packaging on 12-pack, 12-ounce cans throughout the state.
Beverage
On The Rocks Premium Cocktails’ Strawberry Daiquiri
On The Rocks Premium Cocktails, a brand of Beam Suntory, kicked off 2024 with its 10th permanent offering: Strawberry Daiquiri.
Dr. Dre, Snoop Dogg launch Gin & Juice beverage line
Musical and cultural icons Dr. Dre and Snoop Dogg kicked off the rollout of Gin & Juice By Dre and Snoop, the first ready-to-drink product from their new premium spirits company, with a surprise performance at the Super Bowl after party in Las Vegas.
Longmorn 18-Year-Old and 22-Year-Old single malt whiskies
Chivas Brothers’ Longmorn, a Scotland Speyside single malt Scotch, announced the U.S. release of its Longmorn 18-Year-Old and 22-Year-Old single malt expressions.
North Coast Brewing Co. release 19.2-ounce beer cans
North Coast Brewing Co. (NCBC) released its first-ever 19.2-ounce beer cans. Scrimshaw and Old Rasputin now are available in 19.2-ounce cans. NCBC also will continue to offer these beers on draft and in bottles.
Tequila OCHO Añejo Barrel Select Widow Jane
Tequila OCHO announced the release of Tequila OCHO Añejo Barrel Select Widow Jane 2024.
Absolut enters ready-to-serve category with new cocktail line
Absolut, a brand of Pernod Ricard USA, New York, is entering the ready-to-serve (RTS) category with its new Absolut Cocktails line with flavors Vodka Mojito and Raspberry Lemonade.