Truly Spiked & Sparkling Lemon & Yuzu
Truly Spiked & Sparkling, a brand of The Boston Beer Co., launched its newest flavor: Truly Spiked & Sparkling Lemon & Yuzu.
Beverage
TD Artesian Spirits adds Greenhook Ginsmiths
Lake Bluff, Ill.-based TD Artesian Spirits, a joint venture between Terlato Artisan Spirits and Distell USA, announced the addition of Greenhook Ginsmiths to its growing portfolio of luxury artisan spirits, marking the beginning of the brand’s national expansion.
Spirits grow market share for 7th straight year
In celebration of their good fortune, the milkman Tevye and the butcher Lazar Wolf famously sing “To life, to life, l’chaim” while drinking shots of schnapps to their “good health and happiness” in the musical “Fiddler on the Roof.”
Variety, premiumization drive on-premise channel
Regardless of whether consumers are drinking beer, wine or spirits when dining out, suggested food pairings and recommendations from influencers, like bartenders and wait staff, can motivate consumers to try something new or trade up to a more…
Michelob Ultra partners with World Surf League
Michelob Ultra, a brand of St. Louis-based Anheuser-Busch, announced that it has become the Official Beer Sponsor of the World Surf League (WSL) in the United States.
El Wisco Mexican Lager
Lakefront Brewery Inc. announced the release of its newest summer seasonal beer, El Wisco Mexican Lager.
Captain Morgan LocoNut
Stemming from the launch of Captain Morgan Cannon Blast, Captain Morgan, a brand of Diageo North America, announced the launch of a new limited-edition rum: Captain Morgan LocoNut.