Whiskey, premiumization fueling growth for spirits market
For the U.S. spirits market, volume growth has allowed the category to increase not only its own yearly comparisons, but also gain market share from other beverage alcohol categories.
Beverage
Henry’s Hard Sparkling announces new packaging
Henry’s Hard Sparkling Water, a brand of Chicago-based MillerCoors, now is available in new 12-ounce slim cans at retailers nationwide.
Bud Light expands citrus portfolio
Bud Light, a brand of St. Louis-based Anheuser-Busch, is expanding the brand’s citrus portfolio with a reformulated Bud Light Lime and the addition of Bud Light Orange. Both light lagers are brewed with real lime and orange peels, and de…
Foley Family Wines purchases Acrobat wine brand
Two of America’s family owned and operated wineries jointly announced that Foley Family Wines, Santa Rosa, Calif., has purchased Oregon’s Acrobat wine brand from King Estate Winery, Eugene, Ore.
EFFEN Vodka releases Chicago Cubs bottle
In celebration of EFFEN Vodka as the Official Vodka of the Chicago Cubs and Wrigley Field, the brand has released a second iteration of its commemorative bottle for the 2018 MLB season, featuring the Chicago Cubs logo.
Sean ‘Diddy’ Combs, Cîroc relaunch Summer Colada
Sean “Diddy” Combs and Norwalk, Conn.-based Diageo North America, the makers of Cîroc Ultra Premium Vodka, are excited to announce the return of Summer Colada, the first flavor named as part of the 2018 Cîroc Summer Collection. Originally released in 2017 as a limited-edition vodka, Cîroc is relaunching the liquid due to its overwhelming success.
Damrak Gin, Q Drinks release gin and tonic kit
Damrak Gin and Q Drinks have collaborated to create a craft gin and tonic kit scheduled to hit retail outlets nationwide.