Founded in 1972 in Bloomington, Ind., Oliver Winery & Vineyards now is the 29th largest winery in the United States, crafting more than 40 varietals of wine. Its claim to fame lies in its award-winning sweet red wines and its flavored Moscato wines including Cherry, Blueberry and its new, 6.8% ABV Lemon Moscato, billed as “lemon shakeup for grown-ups.”
Jägermeister, imported exclusively by Mast-Jägermeister US, White Plains, N.Y., and Post Malone have joined forces to launch a fully integrated global campaign to help bring life back to nightlife, including a short film tribute to the multitude of local businesses and communities that have been affected over the past year titled “Night Lights.”
D.G. Yuengling & Son Inc. announced the refresh of Yuengling Light Lager 99, with a new and improved recipe for the light amber lager, it says.
Bacardi reworked its postponed 2020 BACARDÍ Legacy Global Final, a competition for a $5,000 grant, into a virtual final, which took place in June.
Ole Smoky Distillery now has five of their innovative whiskey offerings available in mini 50-ml bottles: Salty Caramel Whiskey, Mango Habanero Whiskey, Peanut Butter Whiskey, Peach Whiskey and Salty Watermelon Whiskey.
Building on its success of MYX Fusions Moscato and Sangria, MYX Beverage LLC has entered the lower-calorie and low-alcohol wine segment with the release of MYX Light Chardonnay and MYX Light Rosé.
With dollar sales for the U.S. beer market up 9.5%, the beverage alcohol category is seeing growth factions, particularly the beer seltzer centric and non-alcohol beer segments.