2022 Beer Report | Non-alcohol beer goes mainstream
Improved taste profiles, coupled with health and wellness, help non-alcohol beer reach a deeper consumer market.
Beverage
Heineken launches first virtual beer brewed in the virtual world
Amsterdam, Netherlands-based Heineken launched its first, brand new, virtual beer: Heineken Silver. The Heineken virtual beer launched exclusively in its virtual brewery within the immersive digital platform, Decentraland.
2022 Beer Report | Demand for craft beer rebounds
Analysts note that the craft beer market has rebounded following challenging years, but caution the segment still should be wary of competitive segments.
2022 Beer Report | Hard cider market takes on competition
In the U.S. beer market, the competition remains fierce as beyond beer products has challenged traditional beer; however, niche markets like hard cider also have experienced the affects from new age beyond beer entrants.
White Claw Surf combines full flavors
White Claw Hard Seltzer, Chicago, launched White Claw Surf, a full flavor offering from the brand, meticulously crafted with a collision of flavors.
Durham Distillery releases Conniption Gin bottle
Like so many independent businesses faced with global supply chain issues, Durham Distillery announced a limited-edition offering: CONNIPTION Gin Pandemic Pivot, the distillery’s award-winning American Dry and Navy Strength gin in a temporary cylindrical new bottle.
Tres Generaciones Añejo Cristalino
Tres Generaciones Tequila, a brand of Beam Suntory, unveiled Añejo Cristalino.