-196 Vodka Seltzer debuts tall boy cans
-196 Vodka Seltzer is going bigger with the nationwide launch of its 710-ml (5.5% ABV) tall boy cans.
Beverage
Buffalo Trace Traveller Whiskey Full Proof
Buffalo Trace Distillery Master Distiller Harlen Wheatley and Grammy-winning singer, songwriter and musician Chris Stapleton announced the release of Traveller Whiskey Full Proof.
Beer Girl founder heads to ABC’s ‘Shark Tank’
Beer Girl, Laguna Beach, Calif.-based, announced that co-founder Caroline Foulk will appear on ABC’s Emmy Award-winning show “Shark Tank.”
Black Girl Magic Sweet Red Frizzante
McBride Sisters Wine Co. announced the national rollout of Sweet Red Frizzante under its culturally iconic Black Girl Magic Wines brand.
Jack Daniel’s, McLaren Mastercard Formula 1 team celebrate 2026 F1 Season
To kick off the 2026 F1 season, the Jack Daniel Distillery announced the debut of a new limited-edition Jack Daniel’s Tennessee Whiskey in partnership with the McLaren Mastercard Formula 1 team.
Medly Wine
Medly Wine unveiled its organic, zero-sugar wines from the Mediterranean, delivered direct-to-consumer in sustainable pouches.
Simply Spiked unveils Simply Spiked Bolder
Simply Spiked, a brand of Molson Coors Beverage Co., Chicago, is expanding its portfolio with the launch of Simply Spiked Bolder.