Every year as January comes to a close, sports fans, brands and consumers across America prepare for one of the biggest sporting events of the year: the Super Bowl. 

Napa Smith Brewery, a R.S. Lipman Co. company, introduced Napa Smith Brewery California Lager.

Tiger Beer, a brand of Five Points Trading Co., a company of White Plains, N.Y.-based Heineken USA, announced that it is uncaging celebrations in 2018 for the Lunar New Year through retail and on-premise programming and artwork that celebrates…

Kona Brewing Co. introduced Kanaha Blonde Ale to markets nationwide

Minneapolis-based Founding Fathers Products’ mission is to create superior quality American-made products that support American military families with 50 percent of its profits. Founding Fathers introduced its line of domestic premium lager beers in 2011 and recently introduced a full line of 100 percent Arabica gourmet coffee.

Rogue Ales & Spirits introduced Straight Outta Newport, a bold, hoppy double India pale ale (IPA). 

Drink sales remain a dynamic and important part of the restaurant and bar business, but finding growth continues to be a challenge for operators and brand marketers alike.