On June 8, social media was inundated with hashtag #roséallday social media posts with the celebration of National Rosé Day. The popularity of Rosé, however, is not contained to just one day — more like all year, experts say. According to data from Chicago-based SPINS, wine sales (non-liquor store) are up 2.3 percent year-over-year with Rosé leading the category's growth, up 13.3 percent to reach a $704.9 million annual market.
