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Author: Sarah Graybill

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State of the Beverage Industry: Wine, spirits markets grow in traditional, premium offerings

July 1, 2021 Sarah Graybill

In both wine and spirits markets, everyday occasions are driving consumption, along with premium offerings. Whiskey leads the way in spirits, with table wines being among the favorites in the wine category, notched by sparkling wines.

 Beverage, Wines+Spirits
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Mondavi, Hyatt kick of wine discovery series

June 21, 2021 Sarah Graybill

With gusto, on-premise establishments are celebrating the return to in-person events with events such as wine tastings and pairings, as evidenced by a recent dinner series launched at the Hyatt Lodge, Oakbrook, Ill.

 Beverage, Wines+Spirits
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Hard coffee dollar sales see 11,000% growth since 2019

September 3, 2020 Sarah Graybill

As off-premise alcohol sees strong performance, and coffee and alcohol remain leaders in beverage, the success of hard coffee comes as little surprise. Growth in the category has boomed, and performance indicates a steady outlook.

 Beers, Beverage
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Highclere Castle Gin gives cocktails the ‘royal treatment’

July 31, 2020 Sarah Graybill

Nestled in Hampshire, England, the scenic castle where the PBS hit series “Downton Abbey” was filmed has become the origin of a new spirit: Highclere Castle Gin, which was created by Lord Carnavron, who is the “real life” Lord of Highclere Castle.

 Beverage, Wines+Spirits
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St. Germain hosts Stay-at-Home Drive-In Movie Club

July 8, 2020 Sarah Graybill

In the spirit of “going out” while staying in, St. Germain implemented a Stay Home Drive-In Movie Club. During May, the brand developed cocktails that consumers could make based on the movie selection.

 Beverage, Wines+Spirits
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14 Hand’s thrives in off-premise channels, launches new can design

May 27, 2020 Sarah Graybill

Inspired by the spirit of the wild horses that once freely roamed eastern Washington,14 Hands Wines has shown the same adventurous nature as it helps disrupt the traditional wine market.

 Beverage, Wines+Spirits
800px-Shiraz_Grapes

14 Hand’s thrives in off-premise channels, launches new can design

May 27, 2020 Sarah Graybill

Inspired by the spirit of the wild horses that once freely roamed eastern Washington,14 Hands Wines has shown the same adventurous nature as it helps disrupt the traditional wine market.

 Beverage, Wines+Spirits

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