Inspired by the spirit of Henry Weinhard, a brewer known in the Pacific Northwest for making beers and sodas for more than a century, MillerCoors released Henry’s Hard Sodas.

Malibu Rum, a brand of Pernod Ricard USA, introduced its most recent addition to its ready-to-drink (RTD) cocktail portfolio — Malibu Strawberry Kiwi cans. 

Heineken unveiled a new integrated global marketing campaign called There’s More Behind the Star. The brand of White Plains, N.Y.-based Heineken USA is inviting consumers to discover the authentic stories that are the foundation of the global brand, it says.

Full Sail Brewing Co. now offers the latest limited-release beer from its Brewmaster Reserve series: Bourbon Barrel Aged Wheatwine Ale. 

Dos Equis, a brand of White Plains, N.Y.-based Heineken USA, announced its new Cinco De Mayo-themed, fully-comprehensive, 360-degree campaign featuring national TV advertising, media partnerships, limited-edition packaging and a national swe…

In keeping with its focus on product innovation, Vermont Hard Cider Co.’s Woodchuck Hard Cider released Campfire Pancakes, the seventh installment in its Out on a Limb series. 

Flatbed Cider Co. released two craft hard ciders — Crisp Apple Cider and Pear Cider — made from apples and pears sourced in the Northwest.